By Sue Chapman, Director of Merchandising Practice Over the last few weeks, we’ve talked about specific elements of getting ready for the 2014 holiday season. Believe it or not, looking ahead to Holiday 2015 plays a big part in this year’s readiness, too. It might seem like a long way away right now, but it’s important to not become too short sighted in your holiday planning activities. Lessons learned from your preparations this year can have significant impact on your success next year. So every time you complete an activity, check in with yourself to see how it could […]
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